Senior Strategic Planner/Assoc. Director, Planning
Position Description:
Sensis is looking for an engaged and inquisitive mind to provide leadership in account planning. This person will demonstrate the ability to create big brand ideas and put them into action. This is someone who looks to constantly provide a substantiated POV about consumer attitudes and behaviors – an insights guru. Someone capable of defining business, consumer and cultural issues, identifying insights, and writing evocative briefs that you can advocate for to clients and our internal team.
Essential Duties and Responsibilities
• Be the workhorse of the department, making sure projects move forward effectively, that they are accountable for the planning input on their accounts
• Manage strategic planning component of new business pitches
• Mentor and train junior and mid-level planners
• Devise research methodologies and generate creative/fresh ideas and new approaches
• Be capable of senior client contact and presentations
• Grow client relationships to include key senior and mid-level clients in marketing and research
Qualifications:
• 5-10 years of experience in an advertising agency with at least 3 of those years in account planning
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