BEST OF SHOW
Entrant: AKQA
Advertiser: Volkswagen
Title: Great. For the price of good.
Credits: Ginny Golden, Creative Director; Jefferson Liu, Associate Creative Director; Dara Moss, Senior Copywriter; Sarah Cheffy, Senior Account Executive; Eric Lohman, Senior Designer; Ege Celengil, Senior Designer; Doug Smith, Director of Technology; Jon Reiling, Director of Creative Development; Zack Dolin, Senior Creative Developer; Adam Kahn, Technical Manager; Brian Williams, Web Developer; Rick Fulgencio, Quality Assurance Manager
BEST OF CATEGORY-PRINT
Entrant: Adworks, Inc.
Advertiser: Cleveland Clinic
Title: CC-Brand Print (EKG)
Credits: John McEown, Art Director; Mark Greenspun, Copywriter; Rich Lo, Illustrator
BEST OF CATEGORY-COLLATERAL
Entrant: Design Army
Advertiser: Washingtonian Bride & Groom
Title: I Do (and Dont’s)
Credits: Pum Lefebure, Creative Director; Jake Lefebure, Project Manager; Lucas Badger, Designer; Cade Martin, Photographer; Hunter Craighill, Design Assistant; Pascale Lemarie, Stylist; Dean Kraph, Hair/Make-up
BEST OF CATEGORY-BROADCAST
Entrant: SmithGifford
Advertiser: Melwood
Title: 2011 Opportunity
Credits: Kevin Richards, Art Director/ACD; Hollie Ontrop, Copywriter; Matt Smith, Creative Director; Trisha Holman, Account Executive
BEST OF CATEGORY-INTERACTIVE
Entrant: AKQA
Advertiser: Lucas Arts
Title: Force Unleashed 2
Credits: John Deschner, Director of Client Services; Kelly Jean Potts, Account Director; Director of Creative Development, Jon Reiling; John Whitlock, Art Director; Elizabeth Bieber, Art Director; Jon Lee, Senior Copywriter; Andy Haynes, Senior Motion Designer; Andrew Bozza, Sound Designer; Matt Herzog, Senior Creative Developer; Vladimir Nazarov, Associate Creative Developer
SALES PROMOTION
Sales Kit
Award: Silver ADDY® Award
Entrant: Design Army
Advertiser: Neenah Paper
Title: Stand Out in a Vanilla Market
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Lucas Badger, Designer/Illustrator; Sucha Beckey, Designer/Illustrator; Kelley Mcintyre, Designer/Illustrator; Wayne Geyer, Writer; S.W. Smith, Proofing; Fey Publishing, Printer
Packaging
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Bethesda Softworks
Title: Fallout: New Vegas
Credits: Brendon DiBona, Executive Creative Director; Michael Powell, Creative Director; Elizabeth Bieber, Senior Art Director; Ed Davis, Account Supervisor; Mattie Yaco, Account Executive; Eric Cash, Card Illustration
Video Sales Presentation
Award: Silver ADDY® Award
Entrant: Discovery Communications
Advertiser: Investigation Discovery
Title: Buried Secrets Upfront 2010
Credits: Garnsey Sloan, Creative Director
COLLATERAL MATERIAL
Stationery Package
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: WAMU
Title: WAMU Stationery
Credits: Woody Kay, Chief Creative Officer; Bill Cutter, Associate Creative Director; Bill Cutter, Art Director; Jamin Hoyle, Art Director; Julia Sarver, Art Director; Margie Radovsky, Production Manager
Award: Gold ADDY® Award
Entrant: HZDG
Advertiser: Erkiletian
Title: Alex Erkiletian Personal Stationary
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Spencer Slemenda, Art Director; Erika Womack, Senior Account Director; Sharri Luefschuetz, Production Artist
Award: Silver ADDY® Award
Entrant: Bread&Butter
Advertiser: VIP Baseball
Title: The Loudoun Hounds Stationary
Credits: Tom Hrabal, Creative Director/Hrabal Creative; Lisa Baldwin, Director of Client Services; Craig Coughlin, Designer/Bread&Butter
Stationery Package
Award: Silver ADDY® Award
Entrant: The General Design Co.
Advertiser: Amaryllis Inc.
Title: Amaryllis Floral + Event Design Stationery
Credits: Soung Wiser, Co-Creative Director; Scott Livingston, Co-Creative Director; Kaleena Porter, Designer
Annual Report, Color
Award: Gold ADDY® Award
Entrant: Fuszion
Advertiser: National Parks Conservation Association
Title: NPCA 2010 Annual Report
Credits: Chris Ross, Senior Designer; Rick Heffner, Creative Director; ColorCraft, Printer; Northwest Art Mall, Illustrations
Brochure, Color
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Arent Fox
Title: Smart In Your World
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Charles Calixto, Designer; Tim Madle, Illustrations; Worth Higgins Assoc., Printer; Steve Harris, Writer
Award: Silver ADDY® Award
Entrant: HZDG
Advertiser: Bozzuto
Title: Bozzuto Fitzgerald Brochure
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Heather Williams, Art Director; Jungeun Kim, Designer; Sharri Luefschuetz, Print Production Manager; Elyse Gibson, Copywriter; Debra Feldman, Senior Account Executive; Ann Cheng, Account Executive
Brochure, Campaign
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: American University Kogod School of Business
Title: Start With What You Know
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Lucas Badger, Designer; Cade Martin, Photographer; Paula Wheeler, Writer; Worth Higgins Assoc, Printer
Editorial Spread
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Washingtonian Bride & Groom
Title: Green Day
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Tim Madle, Designer; Erik Johnson, Photographer; Kathy Aragon, Hair/Make-up
Award: Silver ADDY® Award
Entrant: Design Army
Advertiser: Washingtonian Bride & Groom
Title: Remember Ring
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Taylor Buckholz, Designer; Powers+Crewe, Photography
Series
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Washingtonian Bride & Groom
Title: I Do (and Dont’s)
Credits: Pum Lefebure, Creative Director; Jake Lefebure, Project Manager; Lucas Badger, Designer; Cade Martin, Photographer; Hunter Craighill, Design Assistant; Pascale Lemarie, Stylist; Dean Kraph, Hair/Make-up
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Washingtonian Bride & Groom
Title: Chapel Belles
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Lucas Badger, Designer; Cade Martin, Photographer; Pascale Lemarie, Stylist; Dean Kraph, Hair/Make-up
Magazine Design
Award: Gold ADDY® Award
Entrant: RTC Relationship Marketing
Advertiser: Audi of America
Title: Living Progressive Luxury-Audi of America Magazine
Credits: Scott Collin, VP/Creative Director; Jane Seibert, Associate Creative Director; Brad Blackmon, Account Director; Robin Blanks, Senior Production Manager; Blair Dunlap, Account Executive; Jamie Blockwood, Project Manager; Scottie Lee, Associate Director, Project Management; Yasmin Moore, Editorial Director; Corinne Paulsen, Creative Services Manager; Jason Korth, Production Artist; Jacob Lustig, Director, Interactive Media Strategy; Scott Shrake, Senior Copy Editor
Book Design
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Chronicle Books
Title: This is NPR
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Kelley Mcintyre, Designer; Tim Madle, Illustrations
Poster
Award: Gold ADDY® Award
Entrant: Bread&Butter
Advertiser: Camp Varsity Running Camp
Title: Camp Varsity Running Camp Poster
Credits: Craig Coughlin, Designer
Award: Silver ADDY® Award
Entrant: Fuszion
Advertiser: Shenandoah Valley Bicycle Coalition
Title: Man Eating Bears!
Credits: Daniel Delli-Colli, Graphic Designer/Screen Printer
Special Event Card
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Storm/House/Tunnel/Clouds/Water
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Bill Cutter, Art Director; Lisa Biskin, Copywriter; Margie Radovsky, Production Manager; Andrea Ricker, Art Producer; Jim Smithson, Photographer
Special Event Campaign
Award: Gold ADDY® Award
Entrant: The General Design Co.
Advertiser: Oyamel Cocina Mexicana
Title: Day of the Dead Event Collateral
Credits: Soung Wiser, Co-Creative Director; Scott Livingston, Co-Creative Director; Kaleena Porter, Designer
Award: Silver ADDY® Award
Entrant: Fuszion
Advertiser: Georgetown BID
Title: The French Market Campaign
Credits: Daniel Delli-Colli, Graphic Designer; Greg Spraker, Art Director; Driven, Printer
DIRECT MARKETING
Direct, B-to-B or Consumer
Award: Silver ADDY® Award
Entrant: Fuszion
Advertiser: Smithsonian National Museum of American History
Title: Smithsonian Council for American History
Credits: Greg Spraker, Designer; Greg Spraker, Art Director; Mosaic, Printer
Direct, B-to-B or Consumer
Award: Silver ADDY® Award
Entrant: Elevation, Ltd.
Advertiser: Maryland Jockey Club
Title: Preakness-Elite Sponsorship Kit
Credits: James Learned, Account Director; Rodolfo Hernandez, Creative Director/Copywriter; Guayi Fernandez, Art Director/Producer; Kim Murphy, Copywriter; Greg Milone, Copywriter; Nokkam Inc., Printer
Direct Campaign, B-to-B or Consumer
Award: Gold ADDY® Award
Entrant: NPR
Advertiser: NPR
Title: 2011 NPR Wall Calendar
Credits: Katie Burk, Junior Designer; Kathie Miller, Deputy Director, Creative Services & Branding; Barbara Sopato, Director, E-Commerce; Betsy Martin, Senior Designer
OUT-OF-HOME
Outdoor Board
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: It’s Snow. Big Deal.
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Bill Cutter, Art Director; Jamin Hoyle, Art Director; Lisa Biskin, Copywriter; Margie Radovsky, Production Manager; Andrea Ricker, Art Producer; Jim Smithson, Photographer
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: I-95
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Lisa Biskin, Copywriter; Bill Cutter, Art Director; Jamin Hoyle, Art Director; Margie Radovsky, Production Manager; Jim Smithson, Photographer
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Traffic Decongestant
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Bill Cutter, Art Director; Jamin Hoyle, Art Director; Trevor Sloan, Copywriter; Margie Radovsky, Production Manager; Andrea Ricker, Art Producer; Jim Smithson, Photographer
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Refuel Yourself
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Mimi Tan, Copywriter; Bill Cutter, Art Director; Jamin Hoyle, Art Director; Margie Radovsky, Production Manager; Jim Smithson, Photographer
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: GPS
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Bill Cutter, Art Director; Jamin Hoyle, Art Director; Lisa Biskin, Copywriter; Margie Radovsky, Production Manager; Andrea Ricker, Art Producer; Jim Smithson, Photographer
Site, Interior Static
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Adirondack
Credits: Woody Kay, Chief Creative Officer; Bill Cutter, Associate Creative Director; Bill Cutter, Art Director; Margie Radovsky, Production Manager; Andrea Ricker, Art Producer; Michael Schwab, Illustrator
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Cardinal
Credits: Woody Kay, Chief Creative Officer; Bill Cutter, Associate Creative Director; Bill Cutter, Art Director; Margie Radovsky, Production Manager; Andrea Ricker, Art Producer; Michael Schwab, Illustrator
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Upgrade to Coach
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Trevor Sloan, Copywriter; Margie Radovsky, Production Manager; Michael Schwab, Illustrator
NON-TRADITIONAL ADVERTISING
Non-Traditional
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Volkswagen
Title: Great. For the price of good.
Credits: Ginny Golden, Creative Director; Jefferson Liu, Associate Creative Director; Dara Moss, Senior Copywriter; Sarah Cheffy, Senior Account Executive; Eric Lohman, Senior Designer; Ege Celengil, Senior Designer; Doug Smith, Director of Technology; Jon Reiling, Director of Creative Development; Zack Dolin, Senior Creative Developer; Adam Kahn, Technical Manager; Brian Williams, Web Developer; Rick Fulgencio, Quality Assurance Manager
CONSUMER OR TRADE PUBLICATION
Consumer/Trade, Full Page, Color
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Summer Bear
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Trevor Sloan, Associate Creative Director; Kelly Cooper, Art Director; Mick Sutter, Copywriter; Mimi Tan, Copywriter; Margie Radovsky, Production Manager; Alice Blue, Photographer; Lisa Mercier, Business Affairs; Cheryl Eklind, Account Service; Ginger Nance, Account Service; Jackie Cutrone, Account Service
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: National Journal
Title: The Loop
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Lisa Biskin, Associate Creative Director; Kelly Cooper, Art Director; Mick Sutter, Copywriter; Lisa Biskin, Copywriter
NEWSPAPER
Newspaper, Fractional Page, Color
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Green, Crimson, Gold and Copper
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Jamin Hoyle, Art Director; Bill Cutter, Art Director; Lisa Biskin, Copywriter; Margie Radovsky, Production Manager; Andrea Ricker, Art Producer; Jim Smithson, Photographer
Award: Gold ADDY® Award
Entrant: Adworks, Inc.
Advertiser: Cleveland Clinic
Title: CC-Brand Print (EKG)
Credits: John McEown, Art Director; Mark Greenspun, Copywriter; Rich Lo, Illustrator
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Little Boy
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Kelly Cooper, Art Director; Lisa Biskin, Copywriter; Margie Radovsky, Production Manager; Andrea Ricker, Art Producer; Mark Tucker, Photographer; Karla Jones, Project Manager; Lisa Mercier, Business Affairs; Cheryl Eklind, Account Service; Meredith Wadeson, Account Service; Christine Vaz, Account Service
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Empty Nester
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Kelly Cooper, Art Director; Lisa Biskin, Copywriter; Margie Radovsky, Production Manager; Andrea Ricker, Art Producer; Mark Tucker, Photographer; Karla Jones, Project Manager; Lisa Mercier, Business Affairs; Cheryl Eklind, Account Service; Meredith Wadeson, Account Service; Christine Vaz, Account Service
Newspaper, Full Page, Color
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Take Nothing but Pictures
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Kelly Cooper, Art Director; Mick Sutter, Copywriter; Margie Radovsky, Production Manager; Lisa Mercier, Business Affairs; Cheryl Eklind, Account Service; Ginger Nance, Account Service; Jackie Cutrone, Account Service
INTERACTIVE MEDIA
Website, B-to-B Flash, Services
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Train Day 411
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Kelly Cooper, Art Director; Elizabeth Phillips, Copywriter; Mimi Tan, Copywriter; Kelly Cooper, Designer; Pierce McManus, Producer; Kirk Elliott, Flash Developer; David O’Trakoun, Backend Developer; Mike Miles, Backend Developer; Brent Arsenault, UI Developer; Martha Kam, Information Architect
Website, B-to-B HTML, Outlets
Award: Silver ADDY® Award
Entrant: Sapient
Advertiser: Aramark
Title: Javia
Credits: Michael Carignan, Associate Creative Director; Keith Vejvoda, Art Director; Kathleen Crotty, Group Account Director; Heather Heiss, Program Manager
Website, B-to-B HTML, Services
Award: Silver ADDY® Award
Entrant: Carousel30 Interactive
Advertiser: Nathan Associates Inc.
Title: Nathan Associates
Credits: Greg Kihlström, Chief Creative Officer
Award: Silver ADDY® Award
Entrant: HZDG
Advertiser: The Durst Organization
Title: Durst Fetner Real Estate Website
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Allison Zuckerman, Interactive Producer; Jennifer Higgins, Art Director; Kelsey Walsh, Graphic Designer; Chris Minesinger, Copywriter; Adam Boyette, Graphic Designer; Craig Hoover, Programmer
Website, Consumer Flash, Products
Award: Gold ADDY® Award
Entrant: HZDG
Advertiser: Brooks Brothers
Title: Brooks Brothers Black Fleece Website
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Sun Yun, Interactive Creative Director; Chad Stockton, Senior Copywriter; Spencer Slemenda, Art Director; Sharri Leufscheutz, Senior Production Artist; Meana Kasi, Senior Interactive Producer; Cinzia Gavelan-Vargas, Interactive Designer; Mariam Fatah, Assistant Account Executive; Julie Kostic, Production Artist; Eric Eldridge, Programmer
Award: Silver ADDY® Award
Entrant: Merrick Towle Communications
Advertiser: Woodside Ventures
Title: Quarry Springs Website
Credits: Brad Neeley, Chief Creative Officer; Jason Knauer, Art Director; Alan Carl, Copywriter; Mike Morris, Web Developer; Sean Ruberg, Senior Account Executive
Website, Consumer Flash, Services
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Amtrak to Parks website
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Trevor Sloan, Associate Creative Director; Kelly Cooper, Art Director; Keith Vejvoda, Art Director; Mimi Tan, Copywriter; Trevor Sloan, Copywriter; Pierce McManus, Producer; Fake Up LLC, Backend Developer; Jennifer Dolan, Information Architect; Priya Shah, Information Architect; Martha Kam, Information Architect
Award: Gold ADDY® Award
Entrant: Brightline Interactive
Advertiser: National Guard
Title: Moments of Pride
Credits: Erik Muendel, Creative Director & CEO; Jason Powers, Lead Developer; Todd Fidelman, Creative Director; Brad Nierenberg, President & CEO, RedPeg Marketing
Website, Consumer HTML, Products
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Well Built
Title: Well Built
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manger; Charles Calixto, Designer; Tim Madle, Designer; Magnum Multimedia, Developer
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Volkswagen
Title: Great. For the price of good.
Credits: Ginny Golden, Creative Director; Jefferson Liu, Associate Creative Director; Dara Moss, Senior Copywriter; Sarah Cheffy, Senior Account Executive; Eric Lohman, Senior Designer; Ege Celengil, Senior Designer; Doug Smith, Director of Technology; Jon Reiling, Director of Creative Development; Zack Dolin, Senior Creative Developer; Adam Kahn, Technical Manager; Brian Williams, Web Developer; Rick Fulgencio, Quality Assurance Manager
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Bethesda Softworks
Title: Brink
Credits: Brendon DiBona, Executive Creative Director; Michael Powell, Creative Director; Ed Davis, Account Supervisor; Mattie Yaco, Account Executive; John Whitlock, Art Director; Khoi Tran, Senior Designer; Jon Reiling, Director of Creative Development; Matt Herzog, Senior Creative Developer; Vladimir Nazarov, Associate Creative Developer; Andy Haynes, Senior Motion Designer; Doug Smith, Director of Technology; Chad Brandt, Web Developer
Award: Silver ADDY® Award
Entrant: Merrick Towle Communications
Advertiser: Y-12 Investments
Title: Del Ray Central Website
Credits: Roger Everhart, Associate Creative Director; John Sexton, Art Director; Barry Leibowitz, Senior Copywriter; Mike Morris, Web Developer; Sean Ruberg, Senior Account Executive
Award: Silver ADDY® Award
Entrant: Pappas Group
Advertiser: .CO Internet SAS
Title: .CO Website
Credits: Jeremy Gilman, Strategist; Mina Choi, Art Director; Trisha Rampulla, Designer
Award: Silver ADDY® Award
Entrant: Porter Novelli
Advertiser: Laughing Cow
Title: The Laughing Cow Website
Credits: Maureen Varnon, Account Lead; Valerie Elston, Strategy; Nicole D’Alonzo, Community Manager; Courtney Greenwald, Account Team; Shey White, Creative Producer; Kelsey Hammonds, Copywriter; Caroline Traylor, Account Team; Voce, Design
Website, Consumer HTML, Services
Award: Gold ADDY® Award
Entrant: Carousel30 Interactive
Advertiser: The Washington Center
Title: The Washington Center
Credits: Greg Kihlström, Chief Creative Officer
Award: Gold ADDY® Award
Entrant: The General Design Co.
Advertiser: Amaryllis Inc.
Title: Amaryllis Floral + Event Design Website
Credits: Soung Wiser, Co-Creative Director; Scott Livingston, Co-Creative Director; Kaleena Porter, Designer; openbox9, Programmer
Award: Gold ADDY® Award
Entrant: TMP Government
Advertiser: U.S. Department of the Treasury
Title: U.S. Department of the Treasury
Credits: Lindsay Wozniak, SVP Creative and Digital, TMP Government; Sarah Daniels, VP Client Services, TMP Government; Dan Green, Technical Director, TMP Government; Drew Toth, Interaction Designer, TMP Government; Wayne Johnson, Web Designer, TMP Government; Elana Schaffer, Digital Producer, TMP Government; Ryan Kennedy, Designer, TMP Government; Julie Trencher, Business Operations, HR Connect Program Office, TMP Government; James Maliszewski, Interaction Designer, TMP Worldwide
Award: Gold ADDY® Award
Entrant: Porter Novelli
Advertiser: Financial Industry Regulatory Authority
Title: FINRA Investor Education Site
Credits: Eddie Garrett, Digital Diector; Mitra Faili, Digital Producer; Lee Lance/Scale, Design Director; Moon Lee, Technical Lead & Programming; Matthew Stevens/Scale, Design; Wayne Wu/Scale, Flash Development; Christine Page, HTML Production
Award: Silver ADDY® Award
Entrant: HZDG
Advertiser: IMAX
Title: IMAX Website
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Sun Yun, Creative Director; Adam Boyette, Designer; Cinzia Vargas, Designer; Chris Minesinger, Copywriter; Eric Eldredge, Developer; Chris McKenzie, Developer; Kevin Kubasik, Developer; Arash Zafarnia, Interactive Producer; Stacey Torjak, Account Director; Chuck Livingston, Production Artist
Award: Silver ADDY® Award
Entrant: HZDG
Advertiser: Washington Redskins
Title: Washington Redskins Gametime Website
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Justine Song, Account Director; Clint Bas, Interactive Art Director; Sun Yun, Creative Director; JP Vasquez, Director of Development; Meana Kasi, Senior Interactive Producer; Chris Minesinger, Copywriter; Brody Rose, Graphic Designer; Mike Palanza, Art Director; Erika Womack, Senior Account Executive; Stefanie Litman, Account Coordinator
Award: Silver ADDY® Award
Entrant: Pappas Group
Advertiser: Georgetown SCS
Title: Georgetown SCS Website
Credits: Anthony Pappas, Art Director; Stefan Poulos, Art Director; Erin Brophy, Designer; Kate Starr, Designer
Award: Silver ADDY® Award
Entrant: Pappas Group
Advertiser: PRWeb
Title: PRWeb Website
Credits: Anthony Pappas, Art Director; Loren Klein, Designer
Award: Silver ADDY® Award
Entrant: iostudio
Advertiser: Injured Marine Semper Fi Fund
Title: Injured Marine Semper Fi Fund Website
Credits: Andrew Nixon, Design Director; Brian Donnenwirth, Lead Designer; Michael Dukes, Copywriter/Senior Creative Director; Andy Blenkle, Account Executive Director; Daniel Givens, Interactive Designer; Thomas Bennett, Interactive Programmer
Banners/Pop-ups/Screensavers
Award: Gold ADDY® Award
Entrant: Adworks, Inc.
Advertiser: Cleveland Clinic
Title: CC-Brand Online (Bone Synched)
Credits: John McEown, Art Director; Mark Greenspun, Copywriter; Rich Lo, Illustrator; Mat Sachs, Interactive Director; Michael Juriga, Interactive Designer
Award: Silver ADDY® Award
Entrant: RP3 Agency
Advertiser: Mid Atlantic Sports Network
Title: Be There When the Bases Clear
Credits: Jim Lansbury, Creative Director, Copywriter; Chris Sheldon, Associate Creative Director, Art Director; Jeff McWeeney, Flash Developer; Tiffany Bacon, Account Director; Scott Gold, Consumer Engagement Director
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: National Journal
Title: Sound Bite Web Banner
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Lisa Biskin, Associate Creative Director; Kelly Cooper, Art Director; Mick Sutter, Copywriter; Kelly Cooper, Designer; Pierce McManus, Producer; Kirk Elliott, Flash Developer
Award: Silver ADDY® Award
Entrant: Adworks, Inc.
Advertiser: Cleveland Clinic
Title: CC-Brand Online (EKG Synched)
Credits: John McEown, Art Director; Mark Greenspun, Copywriter; Rich Lo, Illustrator; Mat Sachs, Interactive Director; Michael Juriga, Interactive Designer
Award: Silver ADDY® Award
Entrant: Adworks, Inc.
Advertiser: Cleveland Clinic
Title: CC-Brand Online (Soda Can Synched)
Credits: John McEown, Art Director; Mark Greenspun, Copywriter; Rich Lo, Illustrator; Mat Sachs, Interactive Director; Michael Juriga, Interactive Designer
Micro or Mini Sites
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Adobe
Title: Wonderland
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Charles Calixto, Flash Designer/Developer; Cade Martin, Photography; Lucas Badger, Print Designer; Taylor Buckholz, Print Designer; Scott Vadas, Print Designer; Washington Ballet, Client
Award: Gold ADDY® Award
Entrant: Merrick Towle Communications
Advertiser: Jair Lynch Development Partners
Title: 3 Tree Flats Website
Credits: Brad Neeley, Chief Creative Officer; Jason Knauer, Art Director; Alan Carl, Copywriter; Tim Dix, Senior Web Developer; Greg Benson, Account Supervisor
Award: Silver ADDY® Award
Entrant: Pappas Group
Advertiser: Blackboard Inc.
Title: Talk to BB Website
Credits: Anthony Pappas, Art Director; Stefan Poulos, Art Director; Sean Wallace, Designer; Kate Starr, Designer; Sean Berg, Designer
Award: Silver ADDY® Award
Entrant: Pappas Group
Advertiser: Volkswagen
Title: Volkswagen Miles to Money Site
Credits: Patrick Glynn, Designer; Joel Hollander, Designer; Sean Wallace, Art Director
Online Games
Award: Silver ADDY® Award
Entrant: HZDG
Advertiser: Volkswagen
Title: Volkswagen Winter Wünderland Rally Game
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Sun Yun, Interactive Art Director; Gerald Mitchell, Copywriter; Chris Walker, Art Director; Lauren Higgins, Graphic Designer; Annie Riker, Graphic Designer; Jase Neapolitian, Graphic Designer; JP Vasquez, Director of Development; Heather Muety, Senior Interactive Producer; Samantha Freda, Assistant Account Executive
Award: Silver ADDY® Award
Entrant: Ripple Communications
Advertiser: The Committee for a Responsible Federal Budget
Title: CRFB Budget Simulator
Credits: Will Harding, Director, Interactive Media, Ripple Communications; Karen Nussle, President & CEO, Ripple Communications; Clay Marshall, Managing Director, TresleMedia; Chris Nelson, Application Developer, TrestleMedia
Online Annual Report
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: National Mediation Board
Title: NMB Annual Report
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Charles Calixto, Designer/Developer
Award: Silver ADDY® Award
Entrant: Fuszion
Advertiser: Public Welfare Foundation
Title: Public Welfare 2009 Annual Report
Credits: Jason Gottlieb, Senior Graphic Designer; Rick Heffner, Creative Director; David Y. Lee, Photographer; Diane Camper, Copy Writer; Mosiac, Printer; Furnace, DVD Duplication
Mobile Marketing
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Delta
Title: Delta iPhone Application
Credits: Cinnamon Melchor, User Experience Director; Suellen Schlievert, Creative Director; Christina Descaro, Art Director; Anastasia Vastola, Project Manager; Jon Reiling, Director of Creative Development; Matthew Herzog, Sr. Creative Developer; Rick Fulgencio, Quality Assurance Manager; Eric Lohman, Sr. Designer; Ian Richards, Director of Production
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Volkswagen
Title: Great. For the price of good.
Credits: Ginny Golden, Creative Director; Jefferson Liu, Associate Creative Director; Dara Moss, Senior Copywriter; Sarah Cheffy, Senior Account Executive; Eric Lohman, Senior Designer; Ege Celengil, Senior Designer; Doug Smith, Director of Technology; Jon Reiling, Director of Creative Development; Zack Dolin, Senior Creative Developer; Adam Kahn, Technical Manager; Brian Williams, Web Developer; Rick Fulgencio, Quality Assurance Manager
Internet Commercials
Award: Gold ADDY® Award
Entrant: Projects by Chi/Donahoe, Inc.
Advertiser: The Roosevelt Institute
Title: Roosevelt Institute: Think 2040
Credits: Frank Chi, Partner; Matt Patton, Animator & Producer
Award: Gold ADDY® Award
Entrant: iStrategyLabs
Advertiser: America’s Natural Gas Alliance
Title: An Energy Story
Credits: Peter Corbett, CEO; Zach Goodwin, Creative Director; Brock Boyts, Animator
Online Campaign
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Bethesda Softworks
Title: Fallout: New Vegas
Credits: Brendon DiBona, Executive Creative Director; Michael Powell, Creative Director; Elizabeth Bieber, Senior Art Director; Khoi Tran, Senior Designer; Jon Reiling, Director of Creative Development; Andy Haynes, Senior Motion Designer; Zack Dolin, Senior Creative Developer; Vladimir Nazarov, Associate Creative Developer; Ed Davis, Account Supervisor; Mattie Yaco, Account Executive
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Lucas Arts
Title: Force Unleashed 2
Credits: John Deschner, Director of Client Services; Kelly Jean Potts, Account Director; Director of Creative Development, Jon Reiling; John Whitlock, Art Director; Elizabeth Bieber, Art Director; Jon Lee, Senior Copywriter; Andy Haynes, Senior Motion Designer; Andrew Bozza, Sound Designer; Matt Herzog, Senior Creative Developer; Vladimir Nazarov, Associate Creative Developer
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Volkswagen
Title: Great. For the price of good.
Credits: Ginny Golden, Creative Director; Jefferson Liu, Associate Creative Director; Dara Moss, Senior Copywriter; Sarah Cheffy, Senior Account Executive; Eric Lohman, Senior Designer; Ege Celengil, Senior Designer; Doug Smith, Director of Technology; Jon Reiling, Director of Creative Development; Zack Dolin, Senior Creative Developer; Adam Kahn, Technical Manager; Brian Williams, Web Developer; Rick Fulgencio, Quality Assurance Manager
RADIO
Local Radio
Award: Gold ADDY® Award
Entrant: RP3 Agency
Advertiser: Honest Tea
Title: Seth on the Street
Credits: Jim Lansbury, Creative Director, Copywriter; Brian Klam, Copywriter/Producer; Scott Gold, Account Management; Clean Cuts, Production
Award: Gold ADDY® Award
Entrant: White+Partners
Advertiser: American Service Center
Title: I’m Ryan Zimmerman
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Clean Cuts, Production; Erika Fishman, Account Executive
Award: Gold ADDY® Award
Entrant: White+Partners
Advertiser: American Service Center
Title: Sounding British
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Clean Cuts, Production; Erika Fishman, Account Executive
Award: Silver ADDY® Award
Entrant: White+Partners
Advertiser: American Service Center
Title: Balloon Animals
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Clean Cuts, Production; Erika Fishman, Account Executive
Award: Silver ADDY® Award
Entrant: White+Partners
Advertiser: American Service Center
Title: Didgeridoo
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Clean Cuts, Production; Erika Fishman, Account Executive
Local Radio Campaign
Award: Gold ADDY® Award
Entrant: White+Partners
Advertiser: American Service Center
Title: ASC Zimmerman 2010 Radio
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Clean Cuts, Production; Erika Fishman, Account Executive
National Radio
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: GPS
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Mick Sutter, Copywriter; Trisha Dowley, Producer; Bartradio, Recording and Sound Design Studio; Robb Davidson, Recording Engineer
National Radio
Award: Silver ADDY® Award
Entrant: SmithGifford
Advertiser: Volunteers of America
Title: Voiceover
Credits: Hollie Ontrop, Copywriter; Bruce Gifford, Creative Director/Producer; Julie Bacon, Account Director
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Huntington Bank
Title: Tips
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Mick Sutter, Copywriter; Katie Harris, Producer; Hum Music, Music Company; Bartradio, Recording Studio/Sound Design; Bart Smith, Recording Engineer
TELEVISION
Local TV
Award: Gold ADDY® Award
Entrant: SmithGifford
Advertiser: Melwood
Title: 2011 Opportunity
Credits: Kevin Richards, Art Director/ACD; Hollie Ontrop, Copywriter; Matt Smith, Creative Director; Trisha Holman, Account Executive
Award: Gold ADDY® Award
Entrant: White+Partners
Advertiser: WANADA
Title: Famous People
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Donald Bullach, Art Director; Nicole Zion, Account Executive; Engine Pictures, Production; Gary Grieg, Director
Award: Silver ADDY® Award
Entrant: SmithGifford
Advertiser: Lindsay Automotive Group
Title: Mechanic
Credits: Kevin Richards, Art Director/ACD; Bruce Gifford, Copywriter/Creative Director; Ernie Frate, Account Director; Matt Smith, President
Award: Silver ADDY® Award
Entrant: SmithGifford
Advertiser: Lindsay Automotive Group
Title: Wipers
Credits: Kevin Richards, Art Director/ACD; Bruce Gifford, Copywriter/Creative Director; Ernie Frate, Account Director; Matt Smith, President
Award: Silver ADDY® Award
Entrant: White+Partners
Advertiser: American Service Center
Title: Jazz Kazoo
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Erika Fishman, Account Executive; Engine Pictures, Production; Gary Grieg, Director
Award: Silver ADDY® Award
Entrant: White+Partners
Advertiser: WANADA
Title: Doctor In The House
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Donald Bullach, Art Director; Nicole Zion, Account Executive; Engine Pictures, Production; Gary Grieg, Director
Award: Silver ADDY® Award
Entrant: White+Partners
Advertiser: WANADA
Title: Carbot
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Donald Bullach, Art Director; Nicole Zion, Account Executive; Engine Pictures, Production; Gary Grieg, Director
Local TV
Award: Silver ADDY® Award
Entrant: Elevation, Ltd.
Advertiser: U.S. Customs and Border Protection
Title: No Te Engañes-Birdcage
Credits: James Learned, Account Director; Rodolfo Hernandez, Creative Director/Copywriter/Producer; Guayi Fernandez, Art Director/Producer; Alvaro Quevedo, Director; Checo Varese, Photographer; Rob Filomena, Music Composer; Editor, J.P. Cadaveira; Harpoon Pictures, Production Company
Local TV Campaign
Award: Gold ADDY® Award
Entrant: SmithGifford
Advertiser: Lindsay Automotive Group
Title: Lindsay Campaign
Credits: Kevin Richards, Art Director/ACD; Bruce Gifford, Copywriter/Creative Director; Ernie Frate, Account Director; Matt Smith, President
Award: Gold ADDY® Award
Entrant: White+Partners
Advertiser: WANADA
Title: Cabin Fever TV
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Donald Bullach, Art Director; Nicole Zion, Account Executive; Engine Pictures, Production; Gary Grieg, Director
Award: Silver ADDY® Award
Entrant: White+Partners
Advertiser: American Service Center
Title: ASC 2010 TV
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Erika Fishman, Account Executive; Engine Pictures, Production; Gary Grieg, Director
TV Self-Promotion
Award: Gold ADDY® Award
Entrant: Public Broadcasting Service/Engine Pictures, Inc.
Advertiser: PBS
Title: PBS Antiques Roadshow ‘Hand It Down’ Promo
Credits: Lesli Rotenberg, Sr. VP, Marketing and Communications, PBS; John Ruppenthal, Senior Director, Creative Services, PBS; Jennifer Allen, Director Primetime Promotion, PBS; Derrick Chamlee, Creative Director, PBS; Eric Yeater, Associate Creative Director, PBS; Carol Paik, Senior Manager Production, PBS; David Wilder, Associate Director Broadcast Design, PBS; Scott Kurt, Sr. Associate, Audience Management, PBS; Michael Schoen, Producer, PBS; Gary Grieg, Director/DP, Engine Pictures; Stephen Kern, Executive Producer, Engine Pictures; Melanie McGhee, Production Manager, Engine Pictures
Award: Silver ADDY® Award
Entrant: Public Broadcasting Service
Advertiser: PBS
Title: PBS KIDS Mother’s Day Rap
Credits: Lesli Rotenberg, Sr. VP, Marketing and Communications; Matthew Kennedy, Sr. Creative Director, PBS KIDS, Go; Marisa Nalevanko, Producer, PBS KIDS; Devon Tutak, Asst. Dir, Marketing and Strategy
Award: Silver ADDY® Award
Entrant: Public Broadcasting Service
Advertiser: PBS
Title: Masterpiece Brand Sizzle Spot
Credits: Lesli Rotenberg, Sr. VP, Marketing and Communications; John Ruppenthal, Senior Director, Creative Services; Jennifer Allen, Director Primetime Promotion; Derrick Chamlee, Creative Director; Laurie Wiggins, Associate Creative Director; Carol Paik, Senior Manager Production; David Wilder, Associate Director Broadcast Design; Scott Kurt, Sr. Associate, Audience Management; Michael Schoen, Producer
TV Self-Promotion Campaign
Award: Silver ADDY® Award
Entrant: Public Broadcasting Service
Advertiser: PBS
Title: PBS KIDS Pre-K Interstitials
Credits: Lesli Rotenberg, Sr. VP, PBS Marketing and Communications; Matthew Kennedy, Sr. Creative Director, PBS KIDS, Go!; Gordon Harris, Creative Director, PBS KIDS; Marisa Nalevanko, Producer, PBS KIDS; Julie Wilson, Associate Creative Director PBS KIDS; Devon Tutak, Asst. Director, Marketing and Strategy; Thinkfilm, Inc., External Creative; Bully! Entertainment, External Creative; Funny Garbage, External Creative
Award: Silver ADDY® Award
Entrant: Public Broadcasting Service
Advertiser: PBS
Title: PBS Brand Spots for Containerization Campaign
Credits: Lesli Rotenberg, Sr. VP, Marketing and Communications; John Ruppenthal, Senior Director, Creative Services; Jennifer Allen, Director Primetime Promotion; Derrick Chamlee, Creative Director; Jeffrey Hughes, Associate Creative Director; Laurie Wiggins, Associate Creative Director; Eric Yeater, Associate Creative Director; Carol Paik, Senior Manager Production; David Wilder, Associate Director Broadcast Design; Scott Kurt, Sr. Associate, Audience Management; Michael Schoen, Producer; Dan Wolf, Producer
National TV, Consumer Products
Award: Silver ADDY® Award
Entrant: Hrabal Creative
Advertiser: GE Sealants
Title: GE Groov-“Thief” :30
Credits: Francis Sullivan, Creative Director/Copywriter; Tom Hrabal, Creative Director/Art Director; Mike Long, Director at Epoch Films; Lisa Baldwin, Director of Account Services; Dana Cole, Producer; Anita Mooy, VP Marketing; Owen Plotkin, Editor at Color NYC; Robert Miller, Composer at RMI Music
National TV, Consumer Services
Award: Gold ADDY® Award
Entrant: Discovery Communications
Advertiser: Investigation Discovery
Title: Who the (Bleep) Did I Marry? Launch
Credits: Garnsey Sloan, Creative Director; Rich Malave, Producer; Butler Films, Production Company
Award: Gold ADDY® Award
Entrant: Discovery Communications
Advertiser: Investigation Discovery
Title: Stolen Voices, Buried Secrets Launch
Credits: Garnsey Sloan, Creative Director; Melissa Quinn, Producer; Dan Cooper, Editor; Gary Basilico, Editor; Tony Smith, Editor; Chris McVey, Audio Mix
Award: Silver ADDY® Award
Entrant: Goddard Claussen Public Affairs
Advertiser: Yes 2 Save Lives Campaign
Title: Lights Out
Credits: Ben Goddard, Writer/Producer/Creative Director; Aaron Goddard, Director; Bill Harrison, Line Producer
Award: Silver ADDY® Award
Entrant: GMMB
Advertiser: CTIA The Wireless Association
Title: Freedom
Credits: Kai Fang, Associate Creative Director/Art Director; Sam Liu, Copywriter; John Gundlach, Creative Director; Victory Studios- Seattle, Mix & Sound design/Post Production; Jim Kreidler, Producer; Machine Head, Sound design; Georgetown Post, Post Production; Kirk Souder, Executive Creative Director
Award: Silver ADDY® Award
Entrant: SmithGifford
Advertiser: Identity Guard
Title: Mailbox
Credits: Kevin Richards, Art Director/ACD; Bruce Gifford, Copywriter/Creative Director; Julie Bacon, Account Director; Matt Smith, Creative Director; Dana Cole, Broadcast Producer
Award: Silver ADDY® Award
Entrant: SmithGifford
Advertiser: Identity Guard
Title: Bank Statement
Credits: Kevin Richards, Art Director/ACD; Bruce Gifford, Copywriter/Creative Director; Julie Bacon, Account Director; Matt Smith, Creative Director; Dana Cole, Broadcast Producer
Award: Silver ADDY® Award
Entrant: SmithGifford
Advertiser: Volunteers of America
Title: Joan and Melissa :30
Credits: Kevin Richards, Art Director/ACD; Hollie Ontrop, Copywriter; Bruce Gifford, Creative Director; Matt Smith, Creative Director; Julie Bacon, Account Director; Dana Cole, Broadcast Producer
Award: Silver ADDY® Award
Entrant: SmithGifford
Advertiser: Volunteers of America
Title: Joan and Melissa :15
Credits: Kevin Richards, Art Director/ACD; Hollie Ontrop, Copywriter; Bruce Gifford, Creative Director; Matt Smith, Creative Director; Dana Cole, Broadcast Producer; Julie Bacon, Account Director
Award: Silver ADDY® Award
Entrant: White+Partners
Advertiser: American Coalition for Clean Coal Electricity
Title: Rodeo
Credits: Kipp Monroe, Executive Director, Writer; Jim Fortune, Art Director; Erika Fishman, Account Executive
National TV Campaign
Award: Gold ADDY® Award
Entrant: SmithGifford
Advertiser: Identity Guard
Title: Identity Guard Campaign
Credits: Kevin Richards, Art Director/ACD; Bruce Gifford, Copywriter/Creative Director; Matt Smith, Creative Director; Dana Cole, Broadcast Producer; Julie Bacon, Account Director
Cinema, Movie Trailers
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Bethesda Softworks
Title: Brink Trailer
Credits: Brendon DiBona, Executive Creative Director; Michael Powell, Creative Director; Ed Davis, Account Supervisor; John Whitlock, Art Director; Andy Haynes, Senior Motion Designer; Blur Studio, CG Animation
MIXED/MULTIPLE MEDIA
Mixed-Media, National Consumer
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Volkswagen
Title: Great. For the price of good.
Credits: Ginny Golden, Creative Director; Jefferson Liu, Associate Creative Director; Dara Moss, Senior Copywriter; Sarah Cheffy, Senior Account Executive; Eric Lohman, Senior Designer; Ege Celengil, Senior Designer; Doug Smith, Director of Technology; Jon Reiling, Director of Creative Development; Zack Dolin, Senior Creative Developer; Adam Kahn, Technical Manager; Brian Williams, Web Developer; Rick Fulgencio, Quality Assurance Manager
Award: Silver ADDY® Award
Entrant: AKQA
Advertiser: Bethesda Softworks
Title: Fallout: New Vegas
Credits: Brendon DiBona, Executive Creative Director; Michael Powell, Creative Director; Elizabeth Bieber, Senior Art Director; John Whitlock, Art Director; Khoi Tran, Senior Designer; Jon Reiling, Director of Creative Development; Zack Dolin, Senior Creative Developer; Vladimir Nazarov, Associate Creative Developer; Ed Davis, Account Supervisor; Mattie Yaco, Account Executive; Plastic Wax, CG Animation; Meduzarts Studio, Key Art Production
Award: Silver ADDY® Award
Entrant: AKQA
Advertiser: Bethesda Softworks
Title: Brink
Credits: Brendon DiBona, Executive Creative Director; Michael Powell, Creative Director; Ed Davis, Account Supervisor; Mattie Yaco, Account Executive; John Whitlock, Art Director; Khoi Tran, Senior Designer; Jon Reiling, Director of Creative Development; Matt Herzog, Senior Creative Developer; Vladimir Nazarov, Associate Creative Developer; Andy Haynes, Senior Motion Designer; Doug Smith, Director of Technology; Chad Brandt, Web Developer
ADVERTISING FOR THE ARTS & SCIENCES
Arts, Poster
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Signature Theatre
Title: Sycamore Trees
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Tim Madle, Art Director; Lucas Badger, Designer/Illustrator; Fannon Fine, Printer
Award: Silver ADDY® Award
Entrant: Gut Instinct Creative LLC
Advertiser: Defiant Requiem Foundation
Title: Defiant Requiem Poster
Credits: Scott Woldin, Creative Director/Art Director; Brad Mancuso, Artist; Peter J Goodman, President
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Gay Men’s Chorus
Title: Divas Poster
Credits: Woody Kay, Chief Creative Officer; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Julia Sarver, Art Director; Lisa Biskin, Copywriter; Margie Radovsky, Production Manager; Lisa Mercier, Business Affairs, Karen Riordan, Account Service; Lauren Burnett, Account Service; Julia Sarver, Illustrator
Arts, Interactive
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Artisphere
Title: Artisphere Splash Page
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Lisa Biskin, Associate Creative Director; Kelly Cooper, Art Director; Lisa Biskin, Copywriter; Kelly Cooper, Designer; Pierce McManus, Producer; Kirk Elliott, Flash Developer; Kirk Elliott, Backend Developer; Keith LaFerriere, Information Architect
Arts, Non-Traditional
Award: Silver ADDY® Award
Entrant: SmithGifford
Advertiser: National Geographic Museum
Title: Geckos Elevator
Credits: Hollie Ontrop, Copywriter; Kevin Richards, Art Director; Bruce Gifford, Creative Director; Patrick Everson, Designer; Daisy Wilcher, Account Executive; Matt Smith, President
Arts, Campaign
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Georgetown Davis Center for Performing Arts
Title: A Season Named Desire
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Sucha Becky, Designer/Illustrator; Kelley Mcintyre, Designer/Illustrator; Eric Rohter, Designer/Illustrator; Worth Higgins Assoc., Printer
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Gay Men’s Chorus
Title: Love/Diva Posters
Credits: Woody Kay, Chief Creative Officer; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Rebecca Mabie, Art Director; Julia Sarver, Art Director; Tom Wilson, Copywriter; Lisa Biskin, Copywriter; Margie Radovsky, Production Manager; Lisa Mercier, Business Affairs; Karen Riordan, Account Service; Lauren Burnett, Account Service; Julia Sarver, Illustrator; Rebecca Mabie, Illustrator
Award: Silver ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Gay Men’s Chorus
Title: Love/Divas Ad Campaign
Credits: Woody Kay, Chief Creative Officer; Bill Cutter, Associate Creative Director; Lisa Biskin, Associate Creative Director; Julia Sarver, Art Director; Rebecca Mabie, Art Director; Lisa Biskin, Copywriter; Tom Wilson, Copywriter; Margie Radovsky, Production Manager; Lisa Mercier, Business Affairs; Karen Riordan, Account Service; Lauren Burnett, Account Service; Julia Sarver, Illustrator; Rebecca Mabie, Illustrator
PUBLIC SERVICE
Public Service, Poster
Award: Gold ADDY® Award
Entrant: Bread&Butter
Advertiser: The Haiti Poster Project
Title: The Haiti Poster Project
Credits: Craig Coughlin, Designer
Public Service, TV
Award: Silver ADDY® Award
Entrant: Sullivan
Advertiser: Environmental Protection Agency
Title: Pledge
Credits: Francis Sullivan, Creative Director; Tom Hrabal, Art Director; Luke Hrabal, Director of Photography
Award: Silver ADDY® Award
Entrant: Williams Whittle
Advertiser: USO
Title: Good to Be Back
Credits: Martha Wilcox, Account Director; Rich Park, Creative Director; Al Washa, Creative Director; Rich Park, Director; John Anderson, Executive Producer; Steve Osborne, Director of Photography; Lilli Heinrich, Producer; Paul London, Editor; Ian Kach, Sound Designer; Cleancuts, Music
Public Service, Interactive
Award: Gold ADDY® Award
Entrant: Fleishman-Hillard
Advertiser: Federal Trade Commission
Title: Admongo.gov
Credits: Clean Cuts, Audio; ilovedust, Motion Graphics; Just Kid, Inc., Research; TADO, Environment Illustration; Cynergy, Mash-up Development
Award: Silver ADDY® Award
Entrant: RP3 Agency
Advertiser: Washington Area Women’s Foundation
Title: bethatwoman.org
Credits: Jim Lansbury, Creative Director, Copywriter; Chris Sheldon, Associate Creative Director, Art Director; Jeff McWeeney, Designer/Developer; Carla Stelling, Designer/Developer; Beth Johnson, Account Management; EFX, Video Production
Award: Silver ADDY® Award
Entrant: AKQA
Advertiser: USPS
Title: Stamps to the Rescue
Credits: Jim Beaudoin, Associate Creative Director; Suellen Schlievert, Associate Creative Director; Jen Eilertson, Art Director; Katie Ainslie, Account Supervisor; Jon Lee, Sr, Copywriter; Holly Tegeler, Designer; Sarah Foster, Designer; Christine Sheehan, Associate Strategy Director; Cinnamon Melchor, Interaction Design Director; Douglas Smith, Director of Technology; Adam Abouraya, Web Developer; Rick Fulgencio, Quality Assurance Manager
ADVERTISING INDUSTRY SELF-PROMOTION
Self-Promotion, Collateral
Award: Silver ADDY® Award
Entrant: Design Army
Advertiser: AIGA Baltimore
Title: STRIP
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Lucas Badger, Designer/Illustrator
Self-Promotion, Broadcast
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Design Army
Title: I Do (and Dont’s)
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Ryan Scott, Video/Editing; Plush Gun, Music; Cade Martin, Photographer; Lucas Badger, Designer; Hunter Craighill, Designer Assistant; Pascale Lemarie, Stylist; Dean Kraph, Hair/Make-up; Washingtonian Bride & Groom, Client
Self-Promotion, Interactive
Award: Silver ADDY® Award
Entrant: White+Partners
Advertiser: White+Partners
Title: WP Website
Credits: Kipp Monroe, Executive Director; Mark Zenone, Interactive Director
Award: Silver ADDY® Award
Entrant: White+Partners
Advertiser: White+Partners
Title: WP Mobile App
Credits: Kipp Monroe, Executive Director; Mark Zenone, Interactive Director; Robert Cowling, Production
Self-Promotion, Non-Traditional
Award: Silver ADDY® Award
Entrant: SmithGifford
Advertiser: SmithGifford
Title: Car-F-P
Credits: Patrick Everson, Designer; Kevin Richards, Art Director; Matt Smith, Art Director; Fred Krazeise, Creative Director; Julie Bacon, Account Director; Bruce Gifford, Creative Director/Copywriter
Self-Promotion, Invitation
Award: Gold ADDY® Award
Entrant: Gold Dog Communications
Advertiser: Gold Dog Communications
Title: 12 Days of Christmas
Credits: Christina Ortiz, Art Director and illustration; Kate Sonnick, Writer; Jean Komendera, President; Brewer & Newell, Printer
Award: Silver ADDY® Award
Entrant: Design Nut LLC
Advertiser: Design Nut LLC
Title: Twisted Christmas
Credits: Brent M. Almond, Designer; Brent M. Almond, Copywriter; Brent M. Almond, Illustrator
Ad Club Promotion
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: AIGA DC
Title: It’s a Jungle Out There
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Tim Madle, Art Director; Charles Calixto, Designer/Illustrator/Developer; Wayne Geyer, Copywriting
Award: Gold ADDY® Award
Entrant: IQ Solutions
Advertiser: Production Club of DC
Title: Expand Your Palette
Credits: Shane Spiker, Art Director / Copywriter; Ody Leonard, Creative Director / Copywriter; Bryan Daniels, Chief Creative Officer; Alan Sciulli, Print Production; Judi Tompkins, Print Production
Award: Silver ADDY® Award
Entrant: HZDG
Advertiser: DC Ad Club
Title: 2010 ADDYs Website
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Aaron Pecoraro, Art Director; Michael Robbins, Designer; Gerald Mitchell, Copywriter; Sharri Luefschuetz, Print Production Manager; Hanns Chong, Developer; Mohammad Taleb, Developer; Lindsay Maarec, Senior Account Executive; Samantha Freda, Account Executive
Award: Silver ADDY® Award
Entrant: HZDG
Advertiser: DC Ad Club
Title: 2010 ADDY Awards Save the Date
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Aaron Pecoraro, Art Director; Brody Rose, Designer; Lauren Higgins, Designer; Amanda Kloos, Designer; Kelsey Walsh, Designer; Gerald Mitchell, Copywriter; Sharri Luefschuetz, Print Production Manager; Lindsay Maarec, Senior Account Executive; Samantha Freda, Account Executive
Award: Silver ADDY® Award
Entrant: HZDG
Advertiser: DC Ad Club
Title: 2010 ADDY Awards Invitation/Call for Entries Poster
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Aaron Pecoraro, Art Director; Brody Rose, Designer; Lauren Higgins, Designer; Amanda Kloos, Designer; Kelsey Walsh, Designer; Gerald Mitchell, Copywriter; Sharri Luefschuetz, Print Production Manager; Lindsay Maarec, Senior Account Executive; Samantha Freda, Account Executive
Award: Silver ADDY® Award
Entrant: HZDG
Advertiser: DC AD Club
Title: 2010 ADDY Awards Campaign
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Brody Rose, Senior Graphic Designer; Lauren Hopper, Graphic Designer; Amanda Kloos, Graphic Designer; Aaron Pecoraro, Art Director; Mike Robbins, Web Designer; Kelsey Walsh, Graphic Designer; Gerald Mitchell, Copywriter; Sharri Luefschuetz, Print Production Manager; Lindsay Maarec, Senior Account Executive; Samantha Freda, Assistant Account Executive
Award: Silver ADDY® Award
Entrant: Boston University Center for Digital Imaging Arts
Advertiser: DC Ad Club
Title: ADWKDC 2010 ‘It’s Not Vlad Week, It’s Ad Week’ Viral Spot
Credits: Jeff Abelson, Creative Director; Alexey Karastelev, Camera, Post Production; Drew Loughlin, Camera, Post Production; Simone Johnson, Camera, Post Production
Award: Silver ADDY® Award
Entrant: Boston University Center for Digital Imaging Arts
Advertiser: DC Ad Club
Title: ADWKDC 2010 ‘It’s Not Plaid Week, It’s Ad Week’ Viral Spot
Credits: Jeff Abelson, Creative Director; Alexey Karastelev, Camera, Post Production; Drew Loughlin, Camera, Post Production; Simone Johnson, Camera
Self-Promotion, Campaign
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Art Directors Club of Metropolitan Washington
Title: Support Locally Raised Design
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Taylor Buckholz, Designer; Lucas Badger, Illustrator; Wayne Geyer, Writer; Westland Enterprises, Printer
ELEMENTS OF ADVERTISING
Logo
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: WAMU
Title: WAMU Logo
Credits: Woody Kay, Chief Creative Officer; Bill Cutter, Associate Creative Director; Bill Cutter, Art Director; Margie Radovsky, Production Manager; Bill Cutter, Illustrator
Award: Gold ADDY® Award
Entrant: The General Design Co.
Advertiser: Sticky Fingers Sweets & Eats
Title: Sticky Fingers Sweets & Eats Logo
Credits: Soung Wiser, Co-Creative Director; Scott Livingston, Co-Creative Director; Kaleena Porter, Designer
Award: Gold ADDY® Award
Entrant: Lam Design Group
Advertiser: Alexandria Inline Hockey Association
Title: Fire Ants
Credits: Linda T. Lam, Creative Director; Bill Raue, President
Award: Gold ADDY® Award
Entrant: Mertz Alliance [Mighty Creative]
Advertiser: Metropolitan Fine Arts Center
Title: Beauty and the Beast Trademark
Credits: Mike Mertz, Creative + Art Director; Erik Dreyer, Designer + Illustrator
Award: Silver ADDY® Award
Entrant: RP3 Agency
Advertiser: National Recreation & Park Association
Title: America’s Backyard
Credits: Jim Lansbury, Creative Director, Copywriter; Chris Sheldon, Associate Creative Director; Gabby Rojchin, Art Director; Elena Dvorkina, Illustrator; Scott Gold, Consumer Engagement Director; Beth Johnson, Account Management
Illustration
Award: Gold ADDY® Award
Entrant: HZDG
Advertiser: HZDG
Title: Dormify Alphabet Poster Set
Credits: Karen Zuckerman, Executive Creative Director; Tamara Dowd, Creative Director; Jennifer Higgins, Art Director; Nicole Gardner, Account Executive; Lauren Higgins, Graphic Designer; Maia Gantcheva, Graphic Designer; Brody Rose, Senior Graphic Designer; Kelsey Walsh, Graphic Designer; Ida Woldemichael, Graphic Designer; Khoi Phan, Graphic Designer; Elyse Gibson, Copywriter; Sharri Luefscheutz, Production Artist
Photography, Black and White
Award: Gold ADDY® Award
Entrant: Design Army
Advertiser: Washingtonian Bride & Groom
Title: Material Girl
Credits: Pum Lefebure, Creative Director/Art Director; Jake Lefebure, Project Manager; Kelley Mcintyre, Designer; Dean Alexander, Photographer; Pascale Lemarie, Stylist; Dean Kraph, Hair/Make-up
Photography, Color
Award: Gold ADDY® Award
Entrant: Arnold Worldwide
Advertiser: Amtrak
Title: Storm/House/Tunnel/Clouds/Water
Credits: Woody Kay, Chief Creative Officer; Mick Sutter, Creative Director; Bill Cutter, Associate Creative Director; Bill Cutter, Art Director; Margie Radovsky, Production Manager; Andrea Ricker, Art Producer; Jim Smithson, Photographer
Special Effects, Video or Film
Award: Gold ADDY® Award
Entrant: RP3 Agency
Advertiser: Norfolk Southern Corporation
Title: Connects
Credits: Jim Lansbury, Creative Director, Copywriter; Chris Sheldon, Associate Creative Director, Art Director; Donna Schoch-Spana, Producer; Beth Johnson, Account Management; Tony Cantale/Moxie Pictures, Line Producer; Simon Stock/Moxie Pictures, Director; Steve Bell/Cosmo Street, Editor; Andreas Berner/Mass Market, Visual Effects Director; Gens Mebes/Mass Market, Visual Effects Director; Alex Postelnicu/Mass Market, Lead Flame; Tim Masick/Company 3, Colorist; Lesley Robson-Foster/Mass Market, VFX Supervisor
Award: Gold ADDY® Award
Entrant: MRB
Advertiser: MRB
Title: Art Night-MRB Promo
Credits: Bryan Elsom, Creative Director; Brandon Rothenberg, Producer; John Hibey, Co-Director; Andrew Fetchko, Effects Supervisor; Robin Sherman, Executive Producer; Patrick Taylor, Composer
Award: Silver ADDY® Award
Entrant: Discovery Communications
Advertiser: Investigation Discovery
Title: Black Widows Week
Credits: Garnsey Sloan, Creative Director; Rachel Aeschliman, Producer; Kurt Spenser, Director; Antonio Cicarelli, Art Director
Award: Silver ADDY® Award
Entrant: Discovery Communications
Advertiser: Science Channel
Title: Factory Made Launch
Credits: Garnsey Sloan, Creative Director; Melissa Quinn, Producer; Wee Beastie, Production Company; Andy Brill, Editor
Award: Silver ADDY® Award
Entrant: SmithGifford
Advertiser: Identity Guard
Title: Bank Statement
Credits: Kevin Richards, Art Director; Bruce Gifford, Creative Director/Copywriter; Julie Bacon, Account Director; Matt Smith, President; Dana Cole, Broadcast Producer
Award: Silver ADDY® Award
Entrant: SmithGifford
Advertiser: Identity Guard
Title: Mailbox
Credits: Kevin Richards, Art Director; Bruce Gifford, Creative Director/Copywriter; Julie Bacon, Account Director; Matt Smith, President; Dana Cole, Broadcast Producer
Special Effects, Internet
Award: Gold ADDY® Award
Entrant: AKQA
Advertiser: Delta
Title: Delta Embark Application
Credits: Cinnamon Melchor, User Experience Director; Suellen Schlievert, Creative Director; Christina Descaro, Art Director; Eric Lohman, Sr. Designer; Jon Reiling, Director of Creative Development; Ian Richards, Director of Production; Zack Dolin, Sr. Creative Developer; Brian Swift, Sr. Web Developer; Peggy Sue Teising, Sr. QA Analyst; Anastasia Vastola, Project Manager
Sound Design
Award: Gold ADDY® Award
Entrant: Clean Cuts
Advertiser: Science Channel
Title: Memorial Day Marathon Promo
Credits: Cadell Cook, Sound Designer/Mixer; Tom King, CD, Writer/Producer; Dan Bragg, VP Creative Director; Julie Mays, VP, Senior Audio Producer; Glen Yonkers, Video Editor
Award: Silver ADDY® Award
Entrant: Human Factor LLC
Advertiser: History
Title: Top Shot Theatrical Promo/Sound Design
Credits: Blake Althen, Sound Designer; Pablo Pulido, Creative Director
Award: Silver ADDY® Award
Entrant: Discovery Communications
Advertiser: Science Channel
Title: Factory Made Launch
Credits: Garnsey Sloan, Creative Director; Melissa Quinn, Producer; Richard Humphries, Audio; Wee Beastie, Production Company; Andy Brill, Editor
Award: Silver ADDY® Award
Entrant: White+Partners
Advertiser: American Coalition for Clean Coal Electricity
Title: Rodeo
Credits: Kipp Monroe, Executive Director, Writer; Jim Fortune, Art Director; Erika Fishman, Account Executive
Cinematography
Award: Gold ADDY® Award
Entrant: Discovery Communications
Advertiser: Investigation Discovery
Title: Briefcase Podbusters
Credits: Garnsey Sloan, Creative Director; Buster Design, Production Company
Award: Gold ADDY® Award
Entrant: Discovery Communications
Advertiser: Investigation Discovery
Title: I (Almost) Got Away With It Season 2 Launch
Credits: Garnsey Sloan, Creative Director; Rachel Aeschliman, Producer; Kurt Spenser, Director
Award: Gold ADDY® Award
Entrant: White+Partners
Advertiser: Luray Caverns
Title: Wagon
Credits: Kipp Monroe, Executive Director; Matt Walker, Creative Director, Writer, Agency Producer; Donald Bullach, Art Director; Tom Miller, Account Executive; Engine Pictures, Production; Gary Grieg, Director
Award: Gold ADDY® Award
Entrant: White+Partners
Advertiser: American Coalition for Clean Coal Electricity
Title: Rodeo
Credits: Kipp Monroe, Executive Director, Writer; Jim Fortune, Art Director; Erika Fishman, Account Executive
STUDENT ADDY CATEGORIES
Poster
Award: Student Gold ADDY®
Entrant: Jeff Abelson
School: Boston University Center for Digital Imaging Arts
Advertiser: Signature Theater
Title: “CHESS” the Rock Musical at Signature Theater
Credits: Jeff Abelson, Graphic Designer
Award: Student Gold ADDY®
Entrant: Jeff Abelson
School: Boston University Center for Digital Imaging Arts
Advertiser: Signature Theater
Title: A Fox on the Fairway
Credits: Jeff Abelson, Graphic Designer
Logo
Award: Student Gold ADDY®
Entrant: Jeff Abelson
School: Boston University Center for Digital Imaging Arts
Advertiser: Soul Monkey Yoga Studio
Title: Soul Monkey Yoga Studio Logo
Credits: Jeff Abelson, Graphic Designer
Digitally Enhanced Photography
Award: Student Gold ADDY®
Entrant: Jatanee Vingwon
School: Westwood College
Advertiser: Beach Resort
Title: Jellie
Credits: Jatanee Vingwon
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